PAGE-LEVEL COOKIELESS SEGMENTS 

• Best-in-class implementation of IAB Content Taxonomy 2.x syndicated and ready to target.

• Custom segments created based on your goals.

• Cookieless segments currently available programmatically on Xandr.

AUDIENCE SEGMENTS 

• Best-in-class implementation of IAB Content Taxonomy 2.x syndicated and ready to target.

• Custom segments created based on your goals.

• IDs/MAIDs delivered to your seat at your preferred DSP.

MANAGED MEDIA BUYING

MEDIA​

• Managed service campaigns using contextual and/or audience segments.

• Account & campaign managers to expertly manage the overall effort.

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DATA

• Custom audience (cookie/device) segments exported to run on any digital channel & social platforms.

• Custom page-level pre-bid contextual (cookieless) segments available on Xandr.

CASE STUDIES

• 43% reduction in CPA for a Fortune 100 insurance provider company. Read the case study here.

• 46% brand lift for a Fortune 100 enterprise security solution. Read the case study here.

• View all Spectrum case studies here.