Spectrum Media Services
Audience Intelligence Report: Caffeine Drinkers
Our Audience Intelligence Report shows you other topics your ideal clients are reading/watching online. Using an analytic driven approach which leverages content consumption comp indexes, like found in Nielsen reports, we applied our Audience Intelligence Report to content relevant for caffeine drinkers.
Our findings indicate that compared to other users online, people reading about caffeine are more likely to consume content around the following topics:
Based on this observed content consumption behavior, we recommend adding these segments to an advertising campaign that is reaching people who are drinking caffeine. This gives marketers an opportunity to connect with ideal customers outside of endemic content we know they are interested in. Our custom targeting segments can be activated against pages, MAIDs, or UIDs, maximizing reach, scale, and frequency in your desired tactics. Contact us to learn more about achieving your advertising goals by reaching caffeine drinkers through the content they read and watch online.